Advertiser frequently asked questions:

  • Hosts upload voice recordings to create their "eko," which they can adjust and approve for ad creation.

  • Target podcast genres and audience demographics, and exclude sensitive or explicit content.

  • There are no setup fees. Advertisers pay for campaigns, and ekoz.ai retains a portion.

  • You set your bid price based on ad length and placement. Higher bids match more inventory.

  • Yes, all data is encrypted, and private information is not shared outside campaign transactions.

  • Credit card payments are processed monthly based on impressions delivered and your CPM bid.

  • Set your budget and CPM bid during campaign setup. Billing matches impressions within your budget. Campaigns end when the budget is spent or when impressions are delivered.

  • Target podcasts by genre and demographics. As with prerecorded programmatic buys show titles aren’t disclosed.

  • You can use your script verbatim or ekoz personalized scripts based on uploaded talking points.

  • No, ads created with ekoz.ai are exclusive to the platform.

  • Revise and upload new talking points or provide your scripts if dissatisfied with the generated ads.

  • ekoz.ai automates flights and impressions. Reports are available post-campaign.

  • Increase your CPM bid or adjust target genres for better alignment.

  • ekoz.ai simulated host-read ads are more engaging and effective than pre-recorded ads.

  • Each product/service requires a separate account at this time.

  • Currently, campaigns are U.S.-only.

  • You set the budget, but 30-day campaigns are recommended for optimized audience reach.

  • ekoz.ai automates scripting and production. You need only approve a sample script read.

  • Yes, we support use of tracking pixels and analytics are available in your dashboard.

  • Yes, you can test multiple campaigns and target messaging based on demographics and genres.

  • Ads are distributed across shows that match your criteria until impressions are achieved. This may be several or many shows as needed.

  • Yes, put critical text in quotes, and it will be read verbatim.

  • To be sure your unique copy is correctly voiced phonetic spelling in talking points is recommended. Example: For scripts ekoz.ai is spelled echoes AI for correct pronunciation.

  • Agree to terms of service. No long-term commitment; cancel anytime.

  • Upon development of your ad campaign you will hear a sample read from the ekoz.ai system. Once approved the script will vary only slightly based on personalization for each host. Further, each host will hear and approve every ad prior to running. And if AI scripting is a concern to you then you can use the verbatim scripting option so there is no variable in the reads.