Using generative AI to create a new class of “host-read” programmatic ads, served at the speed and scale advertisers require
The benefits of advertising with ekoz.ai
EFFECTIVENESS
Advertisers can see far greater effectiveness for their programmatic ads over prerecorded versions
SCALE
Host-read ads are served programmatically, infinitely scalable for the reach required
SPEED
No management or production friction in the system
OPTIMIZE
Ads can be tracked, refreshed more often, optimized, and better targeted to listeners
The Process
1
The advertiser designs their campaign by target audience and podcast genre, uploads talking points and approves an AI “eko” script read and can even add a tracking pixel
2
ekoz.ai scans host personal and professional bio, and show description, to create a customized script read for each podcast in the campaign and applies the “eko” voiceprint to that unique script
3
the host-read ad is approved by each host and inserted dynamically, at scale across all matched shows instantly